Stop Pitching, Start Solving

Helping Customers Discover What They Really Want

You probably have a number of questions that you like to ask customers during a sales call. Maybe you recognize a few of these: “What are your goals?” “Do you have a budget?” “Who is involved in the decision making process?” “What keeps you up at night?” While these questions may seem interesting to you, your customer probably finds them to be mind numbing. This program teaches professional sales representative how to craft questions that ignite emotions, discover motivations and get customers to act.

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